Can you start a successful eCommerce business in the 2020s?

The “age of digital” has been a mixed bag for those that are actively trying to succeed online. The drastic increase in active users and frequent online shopping enthusiasts have also come with a complete oversaturation of most markets in the digital sphere.

So, this has led many people to wonder if someone entering the proverbial fray now has any chance of competing with those that have spent the past 20 years making a name for themselves in their industry.

So, is it possible to start a successful eCommerce business in our current decade? Has the digital goldrush left businesses to grapple with a No Vacancy sign on their potential success, or is there still hope for those that want to make their mark in the eCommerce marketplace? Well, that’s what we’re going to be discussing today. So, to start, let’s look at the current landscape. The ghost of eCommerce past, present, and future

Over the past few years, getting to see eCommerce website design in Melbourne shift first-hand has shown one unavoidable truth:

Nothing stays the same for long, and that’s a good thing.

The fact is that eCommerce, for all of its expansion, has changed exponentially, even in just the past few years. This is both a reflection of software and technological advancements, as well as the changing needs of businesses and audiences alike.

The thing is that there has always been a lot of competition online, in ways that people often don’t account for. For example, whilst there may be more online competition to keep up with the rise in potential online customers, the internet has also shifted the way people shop away from other forms of purchasing that were still prevalent in the internet’s infancy.

Physical catalogues, mail-in orders, phone orders, door-to-door sales; each of these is either practically gone […]

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