WeShop launches as world’s first community-owned ecommerce platform

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WeShop is launching itself as the world’s first community-owned social ecommerce platform , offering consumers shares in the group every time they make a purchase.

The company plans to give away up to 90% of its business to shoppers, and aims to list on the Nasdaq tech-heavy index in New York within 12 months, as it looks to compete with tech giants including Amazon.

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