43% of shoppers abandon online checkouts at last minute for Amazon
Online retailers risk becoming a stepping stone to Amazon, as 43% of consumers ditch online checkouts at the last minute for the ecommerce giant. // Online retailers risk becoming a stepping stone to Amazon, as 43% of consumers ditch online checkouts at the last minute for the ecommerce giant.
// In addition, 37% add items to their basket to save them for later, not necessarily to purchase.
As a result, online retailers are losing customers close to the finish line, with 44% also abandoning their baskets at the last moment to check a competitor’s online store.
Read the full story on Charged Retail.
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