Reliance to build separate online marketplace for third-party sellers

Reliance to build separate online marketplace for third-party sellers

Reliance Industries NSE 1.13 % has started roping in independent sellers on its ecommerce platform, JioMart , as a precursor to creating a separate marketplace where it will eventually house all third-party sellers, two industry executives aware of the plans said. Reliance’s move is to prepare itself for the government’s proposed ecommerce policy, which is […]
The Latest Developments In The Ecommerce Marketplace For 2022

The Latest Developments In The Ecommerce Marketplace For 2022

The most notable change affecting the ecommerce marketplace over the last year is a fundamental shift in consumer buying patterns and behaviors—a direct result of the pandemic, and head to todaysecommerce for knowing more about such patterns . This change has created high expectations about what people expect from their online experience. Here’s how all […]
Ecommerce Search: Giving Control to the Consumer

Ecommerce Search: Giving Control to the Consumer

If you take a step back and remove your retail or trading or marketing or technology hat for a moment, doesn’t it seem ludicrous that we spend so much time trying to control what consumers see in ecommerce search? Sure, we want to provide the consumer with guidance and support, but that is very different […]
TikTok adds Foursquare measurement tool for eCommerce advertisers

TikTok adds Foursquare measurement tool for eCommerce advertisers

Tracking and measuring the success of in-app campaigns is notoriously difficult, especially with privacy regulations having ramped up over the last few years. Now TikTok wants to help advertisers quantify just how effective their eCommerce campaigns are by launching a partnership with Foursquare. Advertisers will be able to use Foursquare Attribution to assess campaign performance, […]
First chairman appointment for ecommerce start-up

First chairman appointment for ecommerce start-up

Belfast-based fashion resale start-up Haru has appointed a prominent entrepreneur as its first chairman. With more than 20 years’ experience, Paul Richardson boasts a track record of growing businesses in this sector. He was instrumental in helping Gymshark become the global e-commerce business it is today. Prior to that, he was a joint owner and […]
Havas Media Group appoints e-commerce director

Havas Media Group appoints e-commerce director

Havas Media Group has appointed ecommerce practitioner Brendon Peters as e-commerce director of Havas Market, the groups newly launched full-service ecommerce offering. The appointment of Peters will help develop Havas Market’s commerce product suite across the Australian offering’s full spectrum of capabilities, including commerce consultancy, customer experience, ecommerce and online marketplace strategy, fulfilment strategies, operations, […]
Flipkart, RIL, Amazon may Join ONDC

Flipkart, RIL, Amazon may Join ONDC

Illustration: Rahul Awasthi Bengaluru: Ecommerce majors including Flipkart , Reliance Retail and Amazon are in talks to join the country’s ambitious Open Network for Digital Commerce ( ONDC ), multiple people in the know told ET, even as the network’s pilot programme to on-board kiranas and small and medium businesses gets underway in Bengaluru and […]