Media, ecommerce, leadership: Test your business creativity with Edition 47 of our quiz!

This insightful feature from YourStory tests and strengthens your business acumen! Here are five questions to kick off this 47th quiz. Ready?

Lateral Sparks, the weekly quiz from YourStory, tests your domain knowledge, business acumen, and lateral thinking skills (see the previous edition here ). In this 47th edition of the quiz, we present issues tackled by real-life entrepreneurs in their startup journeys.

What would you do if you were in their shoes? At the end of the quiz, you will find out what the entrepreneurs and innovators themselves actually did. Would you do things differently?

Check out YourStory’s Book Review section as well, with takeaways from over 340 titles on creativity and entrepreneurship, and our weekend PhotoSparks section on creativity in the arts. Q1: Ecommerce opportunities

Catalogue shopping seems to be the dominant form of ecommerce, with social commerce also picking up. What’s another way of building better bonds between buyers and sellers in the ecommerce game?

Q2: The power of simulations

Simulations can help develop solutions in complex domains where a number of interlocking factors come into play. This calls for powerful computation capabilities to render effective simulations. Cloud computing could help here – what’s another option?

Q3: Insurance practices Buying and selling insurance can be a complex and drawn-out process. Lack of personalisation shuts off a number of potential buyers, and rural markets can be difficult to serve. What’s an emerging innovation in this space that can offer new convenience and opportunity? Q4: Video ads In earlier days, video ads were only shown on television, and were complex to direct and create. Video ad campaigns were generally the preserve of large firms. Two factors have changed video ad dynamics today – what are they? Q5: Dimensions of leadership Leadership is about bringing people together, forming cohesive teams, […]

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