Riding High on SEA's E-Commerce Revolution: 68% of eBay-enabled SMEs Export to 10 or More International Markets - Report

eBay’s “Southeast Asia Small Online Business Trade Report 2022” showed the region’s eBay-enabled small businesses made sales in 214 international markets in 2020, spurring the growth of global retailers

SINGAPORE, July 18, 2022 /PRNewswire/ — eBay, a global ecommerce leader that connects millions of buyers and sellers around the world, today unveiled its study on online businesses across the six Southeast Asian markets of Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The “Southeast Asia Small Online Business Trade Report 2022” (“Report”) highlights how small and medium-sized enterprises (SMEs) in these countries are using the eBay e-commerce marketplace to successfully sell to international markets every year, adding a broad-based and resilient growth engine to the region’s rapidly expanding economies.

The Global Influence of SEA’s SMEs

SMEs constitute the backbone of Southeast Asia’s economy, forming a critical pillar of the economic system of every country in the region. Micro, small and medium-sized enterprises account for between 89% and 99% of total business establishments, and between 52% and 97% of total employment, in the 10 ASEAN Member States (AMS). They also contribute between 30% and 53% to each AMS’ gross domestic product (GDP), with export contributions estimated at between 10% and 30% [1] .

Across the six countries featured in the Report, an astounding 68% of eBay-enabled small businesses exported to 10 or more international markets. As a whole, the region’s eBay-enabled small business community made sales in 214 international markets in 2020.

Given the crucial roles that SMEs play in generating broader economic growth and prosperity, the Report underscores how eBay has created a vibrant ecosystem – comprising payment solutions, shipping solutions, marketing tools, market intelligence and dedicated local teams – to help SME communities across Southeast Asia succeed on the international stage through export opportunities. In this manner, eBay marketplace […]

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