So, how to analyze different features of eCommerce platforms that are going to evolve the most along with the eCommerce ecosystem. As an Ecommerce-preneur, how should one look at it? How to compare eCommerce platforms under these scanners? How to choose the right one for your eCommerce business model?
Before you solve these riddles and choose the best eCommerce platform for your brand, you need to see the future through the glass of technology and learn your demands. Admittedly, there are visible parameters of evolving eCommerce platform features governed by user trends.
And, user trends are cardinally governed by the adaptation of new technologies. That’s where your ideal eCommerce platform needs to go.
The next phase of Ecommerce Platforms should Adopt Ecommerce Personalization.
Creating a better store experience for shoppers through the adaptation of futuristic technologies like AI/ML coupled with big data is going to be the next mainstream evolution of eCommerce and the eCommerce platforms providing their services both as stand-alone and platform as a service to the budding eCommerce business ecosystem should adopt it within no time.
Adaptation is innovation…
Technology has always been at the forefront of eCommerce innovation. The next phase of eCommerce platforms should adopt eCommerce personalization through artificial intelligence, and machine learning as these will improve major areas like buying experience and customer support, product price optimization, supply chain planning, and, most importantly, customer insight.
One way to achieve this is by using chatbots. These computer programs can mimic human conversation and are already being used by many businesses to provide a more personalized customer experience. Further, chatbots can gather customer data, such as preferences and purchase history, to create a profile for each customer. This information can recommend products, provide discounts, and customize the buying experience. Customer experience starts with customer data. Another way to […]
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