Ecommerce Shakes up the Top Five Retailers in the US

Amazon’s gross merchandise value (GMV) sales in the US are expected to reach almost $700 billion ($693 billion) by 2026, up from $399 billion in 2021
Walmart’s US market share is expected to decrease from 13.2% in 2021 to 12.7% in 2026
US third party (3P) sales on Amazon are expected to increase from 60% in 2021 to 67% in 2026
In 2021, online edible grocery sales in the US reached $54.8 billion, up 117% on 2019
Edge by Ascential, whose technology-driven products power brands to win in digital commerce, today released its annual 2022 United States Retail Landscape and Go-to-Market Planning Report, which shows that ecommerce will continue to be the largest driver of retail growth in the US. The report predicts that Amazon will overtake Walmart to become the largest retailer in the US by 2024, and add more than $294 billion in US sales between 2021 and 2026. By 2026, Edge by Ascential predicts that the top three retailers in the US will be Amazon, Walmart and Costco, with 14.9%, 12.7% and 4.4% of the retailer market share, respectively.
“Inflationary pressures continue to cut into retailer margins, both in the US and abroad, while rising labor rates, increased material costs and higher fuel prices across all supply chains impact suppliers, retailers and consumers,” said Deren Baker, CEO, Edge by Ascential. “Despite these challenges, data from Edge by Ascential shows that ecommerce will continue to be the largest driver of retail growth over the next few years in the US and worldwide. Amazon has always taken advantage of its head start as a digital-first platform and has been a pioneer of almost all the growth levers associated with platform-based retail from ‘subscribe and save’ through Prime membership to the evolving media and marketing services […]
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