Cannabis eCommerce Platform Leaf Trade Moves into New Markets as Gross Merchandise Value Expands

Exclusive Interview with Leaf Trade Founder and CEO James Yi and President and Chief Revenue Officer Michael Piermont

Leaf Trade has created a B2B ecommerce marketplace for the cannabis industry, connecting sellers and retail dispensaries. The platform works for businesses of any size, but Leaf Trade is carving out differentiation as an enterprise solution for the larger companies in the industry, according to Founder and CEO James Yi. Yi and Leaf Trade President and Chief Revenue Officer Michael Piermont last spoke with New Cannabis Ventures in June 2021 . They checked in almost a year to talk about the company’s growing footprint, a national deal with Curaleaf and potential M&A.

Listen to the entire interview or read the summary below: An Evolving Platform

Leaf Trade was launched to streamline the workflows around B2B transactions, and the platform is continuing to evolve and bring more automation to its customers. Recently, the company launched its Leaf Pay solution, which helps customers to automate AR and AP processes. This can help clients with multiple dispensary locations to scale their ordering processes, according to Yi.

Expanding Market Reach

The company started out in Illinois, quickly spreading its roots to other highly regulated, emerging markets such as Ohio, Pennsylvania and Massachusetts. Since the team last checked in with New Cannabis Ventures, it has made progress in Arizona, Arkansas, Missouri and Nevada, according to Piermont. Now, the Leaf Trade team is looking east and west for growth opportunities. On the East Coast, markets like New Jersey, New York, Connecticut and Florida are exciting for the company.

Leaf Trade is also focused on westward expansion. States like Colorado and California are lighting up, according to Piermont. As some of the company’s larger MSO clients move westward, Leaf Trade will follow to offer their platform to customers […]

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