Digital Agency CQL will deliver a digital brand refresh on Shopify Plus for Andre Assous, Vida Shoes’ footwear brand famous for its Espadrilles, high quality, and personal touches. While maintaining their Spanish roots, Andre Assous’ new eCommerce site will elevate the brand to capture the timeless, chique, stylish, and trendiness of its footwear to a social and digital-first consumer market. Andre Assous is the 13th Shoe Brand to replatform for CQL, following Wolverine Worldwide’s Bates, CAT Footwear, Chaco, Harley-Davidson Footwear, Hush Puppies, HYTEST, Keds, Merrell, Saucony, Sperry, Wolverine, and Vida Shoes’ Stride Rite.
Andre Assous’ new website will feature a modernized new look for the famous footwear brand and deliver a premium shopping experience. Both CQL and Vida Shoes are excited with the results of the launch of Stride Rite, Vida’s flagship brand. With Shopify Plus, CQL can take the top-performing features of one site and easily extend them to other brands, producing optimized site performance right from the point of launch. Andre Assous, a division of Vida Shoes International known for creating innovative and comfortable footwear with modern styling and a classic touch, has announced CQL will deliver a digital brand refresh and optimize its user experience on Shopify Plus. The new website will revitalize the Andre Assous brand personality, provide customers with a highly-visual buyer journey, and improve site speed and performance. While maintaining their Spanish roots, Andre Assous’ new eCommerce site will elevate the brand to capture the timeless, chique, stylish, and trendiness of its footwear to a social and digital-first consumer market.
Vida’s leading kid’s shoe brand, Stride Rite, replatformed to Shopify Plus in December 2021, laid the foundation for growth with a robust and optimized framework that could be scaled to additional Vida brands. Based on the proven success of the replatform for Vida Shoe’s […]
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