Acquisitive IDHL swoops for ecommerce specialist

Pictured (L-R): Darryl Adie (Ampersand CEO), Brett Cooper (Ampersand MD), Kate Lawrenson (IDHL corporate development director), Mike Sprot (IDHL chief financial officer) and Dennis Engel (IDHL chief executive) Digital agency group IDHL has snapped-up an ecommerce transformation specialist as part of its acquisitive growth strategy following investment from Bridgepoint.

Manchester-based Ampersand works with ecommerce brands including Selco, Swoon and Seraphine.

The agency is set to benefit from the IDHL proprietary platform and operational infrastructure that will underpin business growth as it continues to scale.

For IDHL, the addition of Ampersand further builds upon its Manchester presence, while strengthening its development resource capability at a point of significant growth in the industry.

Darryl Adie will continue to lead Ampersand, along with managing director Brett Cooper, working in close collaboration with IDHL’s leadership team to integrate and grow the business as part of the network of agencies.

The deal follows the addition of luxury ecommerce agency Fostr last year, and has extended the collaboration opportunity across the group’s wider web division, which also comprises ecommerce agencies Pinpoint and Statement alongside web digital transformation expert NetConstruct.

Darryl Adie, Ampersand chief executive, said: “We are excited to be joining the IDHL Group and the opportunities it will bring to the Ampersand team and our customers. We look forward to accelerating the work and achievements of the Ampersand team to date with the group’s support.”

Dennis Engel, chief executive at IDHL, added: “We are delighted to have Ampersand join IDHL Group. Their ecommerce technical capability enhances our web division offering which supports our growth strategy and investment in this expertise.”Harrogate-based IDHL now employs circa 400 people across its nine specialist agencies in cities including Leeds, Manchester and London.The backing of private equity investor Bridgepoint Development Capital (BDC) provides the group with significant funding along with international support to enable it to […]

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