New report predicts Covid-19’s permanent impact on ecommerce

The last two years have brought fast and dramatic changes to the way we buy and receive goods. To what extent will these changes endure in 2022 and beyond? Working from home will be prevalent post-pandemic The last two years have brought fast and dramatic changes to the way we buy and receive goods.

We are well aware of the disruption Covid-19 has brought on retailers and brands, and there’s already a wealth of research outlining its impact. What hasn’t been examined yet, until now, is the extent to which these changes will endure in 2022 and beyond.

In Metapack’s latest report, prepared in partnership with Retail Economics , we looked at the permanent impact Covid-19 will have on the way people buy and receive goods. Here are some of the most interesting shifts we observed. The permanent shift online

The pandemic has fundamentally disrupted how we live, work and shop. After multiple lockdowns across the last two years, new online behaviors are now cemented with consumers having overcome barriers like setting up online accounts, providing payment details and gaining trust.

After moving on from the initial stages of the pandemic, the retail industry is facing a new era. Indeed, our research shows that UK retailers will reach an additional £19.6 billion of online home deliveries by 2025.

We estimate that 27.3% of UK consumers now expect to permanently shift more of their shopping online on the back of new behaviours formed since the pandemic.

This new wave of ‘digital shifters’ (a consumer cohort – among others we identified in the report – which is permanently switching to shopping more online) is expected to support an additional £22.4 billion in online sales. Working from home disrupting retail

Disruption has been driven in a large part by consumers working from home. Nearly a quarter (24.8%) […]

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