Ecommerce Product Releases: June 15, 2022
Here is a list of product releases and updates for mid-June from companies that offer services to online merchants. There are updates on social commerce, cryptocurrencies, product protection, virtual try-ons, self-service subscriptions, mobile card readers, and the metaverse.
Got an ecommerce product release? Email releases@practicalecommerce.com. Ecommerce Product Releases
Twitter introduces Product Drops. Twitter’s new Product Drops helps shoppers stay on top of new items and provides select merchants with another way to engage prospective buyers. With Product Drops, a merchant can tweet about an upcoming launch, and users will see a “remind me” button at the bottom of the tweet. With one tap, users can request a reminder to receive an in-app notification 15 minutes before launch and at the time of the drop. Twitter Product Drops Adobe Analytics launches tools to track streaming media and the metaverse. Adobe Analytics now delivers a single workspace for brands to unify data and insights across all media types, including the metaverse and streaming media. The new service transitions data from other analytics products while preserving historical compliance with regulations such as Global Data Protection Regulation and California Consumer Privacy Act.
Salesforce connects merchants with TikTok. Salesforce is making it easier for Commerce Cloud merchants to engage with the TikTok community, including advertising to users and enabling product visibility. Merchants can publish products easily on TikTok via catalog-focused advertising with a one-click setup, which will sync existing Commerce Cloud catalogs on TikTok. TikTok Pixel will help merchants analyze ad performance and optimize campaigns.
PayPal supports more cryptocurrencies. PayPal announced that it now supports the native transfer of four cryptocurrencies — Bitcoin, Ethereum, Bitcoin Cash, and Litecoin — between PayPal and other wallets and exchanges. The new functionality rolls out to eligible U.S. consumers in the coming weeks. It allows users to transfer […]
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