About Michel Paquin Expert in optimizing and automating business and sales processes

Don't let your operational limitations jeopardize your growth?

I am the expert who can help you optimize your digital infrastructure to increase your growth capabilities!

Hi ! I'm Michel Paquin

I'm a senior consultant specialized in business process automation, operational optimization, and digital transformation.

Since 2002, I’ve founded and led five successful companies focused on digital sales, pre-sales, and scalable customer acquisition. Over the past 20+ years, I’ve helped hundreds of entrepreneurs and businesses successfully deploy and scale their online operations.

As an entrepreneur and consultant, I’ve lived the full evolution of internet marketing—delivering value through subscription models, SaaS offerings, digital transformations, and advanced lead generation strategies.

In recent years, I’ve managed complex digital transformation mandates—from strategic advisory to hands-on implementation and operational problem-solving. I’ve optimized critical business processes to improve efficiency, reduce costs, and align operations with evolving customer expectations. My strength lies in converting ambitious business goals into customer-focused, innovative, and operationally viable solutions.

I’ve had the opportunity to work with renowned organizations including BAT, Tiffany & Co., LCBO, Carhartt, Grief, Westcon-Comstor, Premier Tech, Nestlé Health Science, Omron, Simons, Structube, JC Perreault, GHS, and many more.

I’m certified in:

  • Google Analytics

  • Fluent Commerce Order Management System (OMS)

  • Adobe Commerce

  • Optimizely Commerce

  • Akeneo Product Information Management (PIM)

  • Celonis – Process Mining Foundations

AI Certifications:

  • IBM SkillsBuild – AI Foundations (2024)

  • Wharton Online – AI for Business (2024)

  • LinkedIn Learning – AI Essentials for Leaders (2024)

I combine strategic insight with hands-on execution to deliver measurable and sustainable results.

My mission: to help you optimize your digital operations to increase sales, boost registrations, and grow your revenue—efficiently and reliably.
Because while making sales is important, consistently delivering on your promises is what truly elevates your brand.

Michel Paquin
Michel Paquin

Feel free to contact me if you need guidance or help with your processes

Michel Paquin was inducted into the eBay Hall Of Fame in October 2020 as "THE DIGITAL TRANSFORMER"

eBay hall of fame 2020
eBay hall of fame 2020
Michel Paquin inductee as THE DIGITAL TRANSFORMER eBay Hall Of Fame 2020

For 2 years Mr. Paquin led the online sales team of our company. His analytical mind, integrity and professionalism were assets that helped us develop procedures, systems and protocols during this period. We recommend his services.

Share

These are the Services that I offer

Michel Paquin Expert en optimisation et automatisation de processus de ventes par Internet

Consultation & Coaching

Guidance and advice

  • Individual consultations (telephone interviews, video calls or face-to-face meetings).
  • Sound advice based on my experience adapted to the latest technologies and the challenges your business faces.
  • Advice on optimizing your business processes.

Digital Infrastructure Optimization

Optimizing your digital systems can allow you to grow without the need for more employees

  • Business Process Mapping
  • Identification of present and future needs
  • Implementation of technological tools
Michel Paquin Expert en optimisation et automatisation de processus de ventes par Internet

Privacy Policy | Home

© Copyright 2025, Michel Paquin

Michel Paquin is a senior consultant specializing in the automation and optimization of online sales and business operations.
He partners with clients across Canada and the U.S., delivering high-impact solutions remotely—with 99% of his engagements conducted online.


Michel Paquin was inducted into the eBay Hall of Fame in October 2020 with the title “The Digital Transformer”.

Merci! Je vous envoie le Guide dans quelques minutes

Je vous envoie un courriel dans quelques instants. Vous y trouverez un lien pour télécharger votre Guide gratuit.

Ce guide vous aidera à :

  • optimiser votre système de ventes!
  • augmenter votre volume de ventes!
  • diminuer votre coût d’acquisition par client!

Sachez que je peux également analyser votre page principale de ventes et vous faire des recommandations.   Lire la suite…

Merci de votre demande d'information!

Je tiens à vous remercier. Je porterai une attention professionnelle à vos questions et je traiterai l’information que vous m’avez soumis avec la diligence nécessaire.

Une copie de votre message vient de vous être envoyé par courriel.

Je communiquerai avec vous d’ici 24h.

Sachez que j’offre des consultations privées.   Lire la suite…

De plus, je peux également analyser votre page principale de ventes et vous faire des recommandations.   Lire la suite…

On y est presque!
À quelle adresse dois-je vous envoyer le Guide?